Savvy Style Chat {Alyson, The Average Girl's Guide}

Savvy Style Chat is a monthly series, featuring ridiculously stylish, savvy women with great stories to tell. For our September Chat I present...

Alyson / The Average Girl's Guide / TheAverageGirlsGuide.com

Statement necklace, bright cardigan and jeans. This is my style (I call it casual chic).

What is your full time gig? 

In addition to blogging for The Average Girl's Guide, I own a PR/marketing/social media company in South Florida. 

How does being a mom affect your personal style? 

Being a mom has added a level of practicality to my wardrobe. I opt for flats so it's easier to carry my girl, and also stick to pants so I can head to the park or out without worrying about a restricting or too-flowy skirt or dress.

What other endeavors do you participate in and how do you transition your wardrobe throughout the day to meet the needs of these various roles? 

I volunteer with a few local charities, and am also a member of the area Chamber of Commerce. On days with after-work commitments, I typically dress up a bit more at the start of the day so I don't have to worry about any quick changes. However, sometimes I swap out my shoes and always bring make-up for a little touch up.

When I need to don a blazer for work, I like to let my personality show. Pattern mixing is one of my favorite ways to do so. 

What are your favorite colors or textures to incorporate into your wardrobe? 

Hot pink. As a redhead, I veered away from red, orange and pink for years. In my mid-20s I started to experiment more with color and haven't looked back. I'm also adoring lime green and pops of cobalt.

What is your most favorite piece in your wardrobe and how often do you wear it?

It depends on the time of year, but when an obsession strikes expect to see it frequently. In the summer it was my Old Navy pink rockstar skinnies. Now? My new leopard heels and this Tinsley Road vegan leather dress. 

What role do accessories play in your style? Do you prefer tons of jewelry, or just a few staple pieces? 

HUGE. I never change out my earrings these days, however, necklaces can instantly transform my outfit. A neutral, casual outfit can become smokin' with just a few key additions.

These burgundy coated skinnies are a fav new purchase from Kohl's. I adore how accessories change up the look.

What is your beauty routine like, and what product(s) can you not live without right now? 

I now wash my hair every three to four days, which saves huge time. Otherwise, expect it in a top knot. When it comes to make-up, I stick to the usual with more eyeliner and blush than I've used in years past. Favorite: Maybelline bouncy blush. Great, lasting color. Killer price point.

Where do you go to get inspired? 

Like everyone, Pinterest is the best and also helps keep my inspiration and ideas organized.

What’s the best piece of style advice you ever received? 

Be true to you. If it's not your style or if you don't look amazing in it, pass.